I don't believe Big W came onto the scene until well into the early 80s. That mower base is from the 70s and has the old Woolworths logo that was never used with Big W. I think this mower was probably sold in select Woolworths department stores, the ones with the concertina wooden framed doors that so many had. I always saw that as their signature feature.
I think Gadge has the clear argument here. Woolworths may be the fresh gambling and food people ... but lawnmowers?
This takes nothing away from a marketing possibility - that Mowerfreak raises. I would love image evidence here - to correct, or better understand, this company.
Hope this helps. --------------------------------- Jack
I don't believe Big W came onto the scene until well into the early 80s. That mower base is from the 70s and has the old Woolworths logo that was never used with Big W. I think this mower was probably sold in select Woolworths department stores, the ones with the concertina wooden framed doors that so many had. I always saw that as their signature feature.
G'day CyberJack, The article you linked to suggests this store that opened in Tamworth was peculiar to that town only, perhaps as some sort of one off experiment by Woolworths at the time. Woolworths probably later decided to use that name to take over the role of Woolworths Variety stores as a new chain of stores many years later in the 1980s. The article also mentions that Woolworths Variety stores continued to operate concurrently to Big W well into the 1990s as the new concept chain was phased in to take over the old. The Wikipedia article also says: The Big W chain grew out of Woolworths Limited's original Variety stores, which carried a small range of general merchandise products.. This further backs up my position. I believe these entry level mowers were indeed sold at Woolworths Variety stores. Quite amazing, the range of store brands Victa released. Betta electrical was another I can think of. Norman Ross, was no doubt another. Oh chandlers too!
Ahh, if only victa had kept producing the thumblatch catcher series, they would be in better shape today!
The article you linked to suggests this store that opened in Tamworth was peculiar to that town only, perhaps as some sort of one off experiment by Woolworths at the time.
Not really Mowerfreak. Woolworths rapidly rolled out Big W across Australia in the 1960s. No one-off experiment. Big W was in every major capital city by the end of that decade. Stores were branded as 'Woolworths BIG W'.
No surprises what the big large 'W' stood for then ...
I have no doubt that mowers were sold at Woolworth's variety stores. There appears to be some 'cross-over' within the group. No surprises there.
'Chevron' is certainly a Woolworth's store brand. In the 1970s, where would one have bought a Woolworths Chevron? Why none other than Woolworth's Big W stores!
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I don't believe Big W came onto the scene until well into the early 80s. That mower base is from the 70s and has the old Woolworths logo that was never used with Big W.
In any case, that's an impressive gallery of store brands that Gizmo has given us.
Salutations CyberJack. Well done on digging those up. You have put me straight, well and truly. I had no idea that logo was used for Big W stores. I'm floored. I have recently been given a store brand style low arch mower with a base just like the Woolworths mower pictured and now I want a reproduction Woolworths Chevron label to put on it! Would make a restoration with a difference.
Ahh, if only victa had kept producing the thumblatch catcher series, they would be in better shape today!
It was a rewarding experience in that history is the real winner.
I compliment you on the friendly argument you always present. I wish some past-members had that understanding ...
New evidence comes to light everyday. The story of Victa Stencil and Store Brands is far from complete. Thanks to Gizmo and Yourself for giving a home to the Victa Chevron.
Salutations CyberJack. Well done on digging those up. You have put me straight, well and truly. I had no idea that logo was used for Big W stores. I'm floored. I have recently been given a store brand style low arch mower with a base just like the Woolworths mower pictured and now I want a reproduction Woolworths Chevron label to put on it! Would make a restoration with a difference.
It would that, as these seem to be a quite rare storebrand.
BTW, that exact 'Mayfair/storebrand mid-arch' base was used from 1971 up to 1980 at least. The easiest way to pick these models in the Victa 'Quick parts reference 1970-1991' model list is by the catcher - this base used the Model 15.
For reference, here's an excerpt from Victa Tech Bulletin M92 [found HERE] which shows some storebrand models. LA = Low Arch; the asterisks denote trademarked brands;
Cheers, Gadge
"ODK Mods can explain it to you, but they can't understand it for you..."
"Crazy can be medicated, ignorance can be educated - but there is no cure for stupid..."
BTW, that exact 'Mayfair/storebrand mid-arch' base was used from 1971 up to 1980 at least. The easiest way to pick these models in the Victa 'Quick parts reference 1970-1991' model list is by the catcher - this base used the Model 15.
The illustration depicts a slightly different shape catcher, but with the familiar steel strip attachment arms with integrated hooks on the end. Is that just creative licence on the part of the illustrator or did a certain series of this catcher type really have that revised shape to mine? Ihave always found the type 15 catcher the least attractive looking, but after using one for the first time only recently, came away surprised at how easily it empties out compared to others and how deceptively cavernous it is inside, as it looks quite squat from outside. I think buyers who chose these entry level low arch models made a very shrewd purchase indeed, even if the neighbours didn't get as easily impressed by them.
Ahh, if only victa had kept producing the thumblatch catcher series, they would be in better shape today!
Just adding a few pics of a very nice original condition Walton’s Celestial mower, this one has had very little use going by the tread on the wheels. The chrome bars are stunning.
Last edited by paul_c; 23/02/2005:02 AM. Reason: Advert added to post
Hi paul_c, wow you got a pretty rare survivor there. That would make a great patina resto or you could just continue using it as it was designed, as long as it's a good lawn.
Ahh, if only victa had kept producing the thumblatch catcher series, they would be in better shape today!
i like that they have incorporated that zip start mech into the shroud. this is my favourite of all the zip starters victa produced. they seem to wear very well and not prone to breaking this was incorporated in many designs
If my collection is complete ( then how come i keep buying stuff ? ) 🤔🤔🤔🤔🤔
I've started doing that as well Norm, work every time that way and no more metal filings
How many grooves do you put in? I usually do 6 or 8
Sprayed some silicone spray into a stiff starter spring last week, spray tube popped and I accidentally doused the pawls. Had to rip it all down and wipe it all out and leave the washers in the sun for a while before they would work again
Hi Paul, I use a half round file and file slots in the cup about every 10mm . The reason I use the half round is so that the slot is slightly veed so the paws can slip in easily and come up against the squarer edge. Hi Tyler, did you get a good result with the just 6/8 slots? That is a lot less filing if I can get away with it