Anyway that seems to be the way of manufacturing now and it's all about only producing in one location and shipping outwards opposed to producing in many more localised places. G'day BB, Yes, we grew up in a world with allegiances to things like cars, sport, food, petrol, beer, and ... mowers.
What was that Holden jingle from the day ...
I was a member of Ampol's 'Jolly Swagman Club' and I received a birthday card for my eighth birthday. Nothing after that. I was forgotten ... It was at that point I started to become disillusioned with brand allegiance.
You make a great point about manufacturing. Brand loyalty requires some community allegiance - some local identity.
The mega corporations do not seem to understand that.
