PART THREE - Advertisements & BrochureWebb did a brilliant thing. Perhaps one of the earliest mower manufacturers to
realize the power of
"pester power" - the established fact that children
have an enormous influence on the parent's buying habits.
The Webb Miniature was advertised as a lawnmower - with its own brochure
and advertising. What magic if a kid could walk alongside Mum or Dad in
mowing the lawn ... both with Webb products!
Here is a Webb Miniature brochure and advertisement:-
![[Linked Image]](https://www.outdoorking-forum.com.au/forum/uploads/usergals/2016/06/full-7392-28813-webb_miniature_brochure_thumbs.jpg)
![[Linked Image]](https://www.outdoorking-forum.com.au/forum/uploads/usergals/2016/06/full-7392-28814-brochure.jpg)