Hi Grumpy,
Sorry, mate but my photography isn't up to scratch. I'll get some more. The "split pin" is the end of a wrench which confusingly got in the photo. The end you're looking at (in the photo above) is the bit that holds the bolt for the blade holder. The slotted section is where the blade holder bolt goes. It threads down into it. I think it is just a very stubborn item that has to be pulled from the shaft somehow but I am not sure if there is some trick. Tomorrow I'll take it to my lawnmower repair shop and he'll help me out since that's where I'll buy the parts. I have taken a better shot now that shows the offending item. here it is:
You can't see them in the photo but there are 2 slotways on the shaft. I have given it a good belting with the puller and used my heat gun but it won't budge.